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Professional Services Revolutionizing Recruitment: How Penfield Digital Helps Companies Better Engage with Candidates, Employees, and Customers Using Salesforce and Applicant Tracking Systems

Transforming Recruitment Agencies

Penfield Digital stands as a leading Salesforce powerhouse, revolutionizing the way recruitment companies engage with their candidates, employees, and customers. Our specialisation lies in leveraging the power of Salesforce products, such as Sales Cloud, Service Cloud, and Marketing Cloud, to create a unified platform that drives business growth.

Enhancing Candidate Engagement and Employee Retention

Our services are designed to help recruitment companies achieve superior results in candidate engagement, employee retention, and customer satisfaction. We work with industry giants such as Young Capital, Randstad Groep Netherlands, and Adecco, as well as midsize firms like Rok Groep, Temper, Reef, and many more. Our comprehensive approach ensures that recruitment companies can effectively manage their sales processes, provide exceptional candidate service, and create personalised marketing campaigns.

The benefits of the Salesforce Clouds

Optimising Sales Processes with Sales Cloud

With Sales Cloud, we empower recruitment companies to manage their sales processes more efficiently, from lead generation to deal closure. Our customised solutions streamline workflows, making it easier to track key metrics such as revenue, pipeline, and conversion rates. This optimisation allows recruitment agencies to focus on what they do best – connecting talent with opportunities.

Providing Exceptional Candidate Service with Service Cloud

Service Cloud enables recruitment companies to deliver superior candidate service, from onboarding to ongoing support. We design customised solutions that provide a seamless experience across all touch points, including email, phone, chat, and social media. By enhancing the candidate journey, we help our clients build strong relationships and foster loyalty.

Creating Personalised Marketing Campaigns with Marketing Cloud

Marketing Cloud allows recruitment companies to create targeted marketing campaigns that resonate with their audience. By utilising data to create a 360-degree view of candidates and employees, we craft personalised touch points that drive engagement and loyalty. Our approach ensures that marketing efforts are data-driven and impactful.

Our Services

Business Process Optimisation

Professional service companies heavily rely on technology to manage operations efficiently. With Penfield Digital's expertise, agencies can optimize processes and enhance customer and candidate experiences using Salesforce technology. Our deep understanding of the recruitment business gives us a unique advantage in optimising recruitment, sales, service, and marketing processes.

Engaging Candidates Through Tailored Channels

Tailoring talent management to candidate preferences is crucial. We utilise channels such as mobile landing pages, WhatsApp, and text messaging, along with Salesforce marketing automation, to create personalised touch points. This approach enables professional service companies to obtain direct feedback and refine their strategies, ensuring they remain competitive in the market.

Achieving a 360-Degree View of Candidates, Employees and Customers

Salesforce provides a comprehensive platform that eliminates redundant data entry and fosters internal collaboration. By accessing all essential functionalities in one place, professional service companies can gain insights to make informed decisions and empower their teams to work smarter. Imagine sales, recruitment, and marketing all working together using the same data and enriching it from different angles – this synergy moves organisations from good to great.

Driving Transformation and Scalability

Transforming into a scalable business requires strategy, vision, and alignment across the organisation. Penfield Digital simplifies this process, leveraging our Salesforce expertise and deep understanding of the professional service industry to drive success. We help our clients create a competitive advantage and achieve their goals.

Partner with Penfield Digital for Recruitment Excellence

If you're a professional services company looking to better engage with your candidates, employees, and customers, contact Penfield Digital today. We'll help you leverage the power of Salesforce products and applicant tracking systems to drive business growth and achieve your objectives. At Penfield Digital, we are committed to transforming the recruitment industry, one agency at a time.

So if you're a professional service company looking to better engage with your candidates, employees, and customers, get in touch.

Rommert Crépin

Commercial Director

Contact Rommert