Salesforce WTA Revisited - Jumpstart your ROI with technology made simplePublished on 09-04-2019 by Gerben Busch
Complexity lurks around the corner where it concerns the implementation of (marketing automation) technology. Not at Penfield Digital. We make things feel simple.
Salesforce WTA revisited: Experienced skills will get your Salesforce motor runningPublished on 21-03-2019 by Gerben Busch
Whomever assembled an IKEA Billy cupboard knows how hard the 'set-up' process can be. That is where Penfield Digital come in.
Salesforce WTA revisited: why you cannot do without strategyPublished on 12-03-2019 by Gerben Busch
Especially for those who couldn't make it to Salesforce World Tour: a recap of the value we can add to your marketing automation. Part 1: the importance of strategy.
The value of 1st party data: seeing is believingPublished on 06-02-2019 by Gerben Busch
Big Data. Trending topic in the marketing arena for some years now. Encouraged by an industry who are making a nice buck, Big Data is supposed to be the goose that lays the golden egg. Which is not by definition the case.